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MSNBC Earns Title of Top Cable Network in Total Viewers for First Time Ever

August 18, 2017 By WHC Insider

Photo courtesy Jeff Maurone via Wikimedia Commons.

According to Nielsen data, the cable news channel MSNBC ranked as the number one network across all of cable in total viewers for the day, for the first time in its history.

For Wednesday, August 16th, 1.52 million viewers for the total day tuned in to MSNBC across all of cable, beating Fox News, who came in second place with 1.5 million viewers.  CNN placed fourth among all cable networks for the day with 1.13 million viewers.

In the key 25-54 adult demographic, CNN was in first place among cable news networks for the day, averaging 381,000 viewers.  Fox News was second in the demographic with 353,000 viewers, and MSNBC third with 343,000 viewers.

Wednesday’s episodes of MSNBC’s “The Rachel Maddow Show” and “The Last Word with Lawrence O’Donnell” were both among the top 10 shows of the evening in total viewers.  Maddow’s show averaged 3.25 million viewers, with O’Donnell averaging 2.54 million.  Both shows were the highest-rated and most-watched cable news programs during their time slots.

Compared to Maddow’s 9PM EST time slot, Fox News’ “The Five” averaged 2.31 million viewers.  CNN’s Anderson Cooper averaged 1.52 million viewers during that hour.  (Cooper’s broadcast during the 8PM EST timeslot was third in total cable viewers with 1.67 million.)

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Exploring “behind the scenes” of the most powerful city in the world — Washington, D.C. — and those who cover it.

We track the White House Correspondents’ weekend and all the activities around it, from journalists and media companies to the White House and politicos.

Tammy Haddad is Co-Founder and Editor-In-Chief of WHC Insider and CEO of Haddad Media.

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